What began as a professional networking site, LinkedIn has evolved into the premier social platform for B2B lead generation. How…
Did Your Organic Rankings Crash After the Latest Google Core Update?
On May 4, Google announced its latest core update. In the weeks since its release, here’s what we know and…
4 Ways to Improve Customer Engagement with Live Chat
Customer engagement is vital to any business. When thinking about customer engagement, you need to go beyond the typical level…
Adapting Your Marketing Strategy During the Coronavirus (COVID-19)
From practicing social distancing to continually washing our hands and now wearing masks, the Coronavirus has caused us all to…
The Human Element: Treat Your Website Like a Trade Show Booth
We've been helping companies add a human element to their website for over 17 years. If there is anything we’ve…
How to Optimize Your Profile on LinkedIn
Generating leads with LinkedIn starts with an engaging profile. If you haven’t updated your job experience since you were an…
Lead Generation For Manufacturers From a Website Live Chat Strategy
In a world where website visitors are growing increasingly impatient, manufacturers have the difficult task of selling complex products and…
Why Manufacturers Are Hesitant to Try Live Chat
Although live chat has been around for some time, manufacturers can be reluctant to diverge from the standard way of…
Chatbots vs. Live Chat: How Artificial Intelligence Affects Website Visitors Experience
With artificial intelligence on the rise, so too is the consumer’s desire for instant gratification. So which software do most…
Why You Need a Comprehensive Lead Generation Program
1) In a typical firm with 100-500 employees, an average of 7 people are involved in most buying decisions. (Source:…